Choosing Label Materials Part I
Material selection is crucial to manufacturing (and buying) a label. Anyone can print a paper label at home. But if you need a label to last in a harsh environment like a marina a paper label won’t cut it.
Some of the criteria we use to determine the material to use for a durable label are
Exposure to the elements (Environment),
How long the labels need to last (Life),
What the labels will be adhered to (Surface) and
COST is often at the top of the list. Cost is why many customers will choose a polyester label. Polyester is durable and economical. Aluminum and polycarbonate (trade name Lexan ) are more expensive materials but they are also much more durable than polyester.
ENVIRONMENT is also another important consideration. If the label is used in a marina, the ink, the label material (substrate), and the adhesive will have to be durable enough to withstand water. Fresh water or salt water?(So many details….) Salt water is very caustic and requires an extremely durable material.
“Life” and “Surface” will be covered in the next post.